Pricing guide · 6 min read

How Much Does Social Media Management Cost? A Straight Answer

Nobody publishes prices, so here are ours and everybody else's. The full cost picture for UK businesses, including the extras that rarely appear on the quote.

The honest answer is that UK social media management costs between £99 and £5,000 a month, and the difference is volume of skilled hours rather than quality of intention. Here is the whole picture, including the costs that sit outside the retainer.

Take your average customer value and your typical margin. If a customer is worth £400 in profit over a year, a £249 a month service needs less than one extra customer a month to pay for itself. For a dental practice, a gym or a trades business, that bar is low. For a low ticket ecommerce brand it is higher, which is where reach and video output start to matter more than post frequency.

Starter covers design, captions, scheduling, approvals and reporting: 12 posts / month · any 2 channels for £99 a month. Community management is not included on Starter. Growth at £249 adds short-form video editing and community management, with 20 posts / month · any 5 channels. Accelerate at £999 adds daily posting and professional video production.